For MSPs and IT resellers

Be the MSP that Google and AI recommend in your market

When a buyer asks Google or ChatGPT who should handle their IT, a short list comes up. I get you on it.

I test your buyers’ questions on ChatGPT, Google AI Mode, Gemini and Claude, then fix the reviews, pages and listings that decide who gets named.

Example AI answer listing two local IT providers while your MSP is not named (illustrative)

Your next customer is someone else’s customer today

Your next customer is someone else’s customer today

Your next customer is someone else’s customer today

They decide before they call you, and more of them start in AI. (G2, March 2026)

51%

of B2B buyers start vendor research in AI more often than in Google, up from 29%.

69%

chose a different vendor than the one they first planned on.

1 in 3

new MSP clients is switching away from another provider (Kaseya).

My research, October 2026

I asked AI 640 times who should handle a buyer’s IT

I asked AI 640 times who should handle a buyer’s IT

10 IT firms · 10 US markets · 16 buyer questions · 10 runs each on ChatGPT, Google AI Mode, Gemini and Claude. How I ran the test →

Bar chart: of 10 IT firms, 4 were never named by AI, 5 sometimes, 1 reliably; an Ann Arbor MSP was named 10/10 on Google AI Mode vs 0/10 on ChatGPT; a Louisville firm 20/40 vs 0/40 depending on wording
Bar chart: of 10 IT firms, 4 were never named by AI, 5 sometimes, 1 reliably; an Ann Arbor MSP was named 10/10 on Google AI Mode vs 0/10 on ChatGPT; a Louisville firm 20/40 vs 0/40 depending on wording

What the named firms had that the others didn’t

11 firms the assistants kept naming vs. 6 they skipped. A pattern across 17 firms in one month, not proof of cause.

Named firms had a median of 64 Google reviews vs 3 for skipped firms; named firms had town pages and an industry page, skipped firms did not
Named firms had a median of 64 Google reviews vs 3 for skipped firms; named firms had town pages and an industry page, skipped firms did not

What I fix

3D illustration of a server unit with a stack of blue documents on top

Content & Topical Authority

Pages for every town and industry you serve, answering what switching buyers ask.

3D illustration of a server unit with a stack of blue documents on top

Content & Topical Authority

Pages for every town and industry you serve, answering what switching buyers ask.

3D illustration of a network device with floating stars, one highlighted blue

Reviews and brand citations

A review flow that runs, plus B2B platforms and partner directories.

3D illustration of a network device with floating stars, one highlighted blue

Reviews and brand citations

A review flow that runs, plus B2B platforms and partner directories.

3D illustration of an office building with a blue map pin and a laptop

Local SEO & “Near Me” Visibility

A Google Business Profile and location pages that match how buyers search.

3D illustration of an office building with a blue map pin and a laptop

Local SEO & “Near Me” Visibility

A Google Business Profile and location pages that match how buyers search.

3D illustration of a circuit board tile with glowing blue traces

Technical SEO & Schema

A fast site that AI crawlers can read, robots.txt included.

3D illustration of a circuit board tile with glowing blue traces

Technical SEO & Schema

A fast site that AI crawlers can read, robots.txt included.

THE COGNITIVEAISEO METHOD

How I get your firm found and cited

How I get your firm found and cited

How I get your firm found and cited

AI assistants do not recommend firms by chance—they synthesize sources based on accessibility, clarity, and authority. I build and optimize your firm’s digital footprint through a systematic 6-step framework:

01

Be Findable

· SEO

Ensure your website is crawlable, fully indexed across major search engines, and open to AI agents. If an assistant cannot access your data, it cannot quote you.

02

Be Consistent

· SEO + GEO

Align your firm’s name, services, locations, and strategic partners across your site, Google Business Profile, LinkedIn, and core directories, backed by matching structured schema markup.

03

Be Specific

· SEO + AEO

Build dedicated pages for every core service, solution, target industry, and key market, structured around the exact follow-up prompts AI search engines query during synthesis.

04

Be Quotable

· AEO

Format key insights into direct, concise statements supported by hard metrics, proprietary data, and authoritative sources that AI models can easily extract and cite.

05

Be Validated

· GEO

Strengthen third-party consensus through high-authority directories, partner ecosystems, client reviews, verified case studies, and media mentions that corroborate your core messaging.

06

Test, Benchmark, & Iterate

Run recurring monthly prompts across ChatGPT, Google AI Mode, Gemini, and Claude to audit recommendations, track source attribution, and patch content gaps.

Built by someone who’s worked the channel

Built by someone who’s worked the channel

Built by someone who’s worked the channel

I’m Marvin Blanco: 20+ years in search and 4 years as an account manager at Lenovo, managing 500+ resellers, MSPs and integrators. One senior strategist does all the work.

Questions MSP and reseller owners ask

I get most clients from referrals. Why SEO?

Referrals slow down, and referred prospects check your site and AI answers before they call.

How long before an AI assistant names us?

A missing page can show up within weeks; reviews take two to three months. I re-test at day 60 and day 90.

What does it cost?

The audit is free. The pilot is $750 if you start before 15 December 2026, then from $1,000 a month.

Can you guarantee we show up in ChatGPT?

No, and nobody honest can. I work every factor the research supports and show you what moved and what didn’t.

See how your MSP shows up in Google and AI

Your rankings, AI mentions, local competitors and the three fixes that matter most. Delivered in three working days, no sales call.

Want me to do the work? Introductory pilot: $750 for clients who start before 15 December 2026.

See how your MSP shows up in Google and AI

Your rankings, AI mentions, local competitors and the three fixes that matter most. Delivered in three working days, no sales call.

Want me to do the work? Introductory pilot: $750 for clients who start before 15 December 2026.